FP Creative

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QUESTION OF THE DAY - IS CANVAE THE PLURAL OF CANVAS...?

Jaguar's managing director loved our photos of their heritage cars so much he asked us to print them onto over-sized canvases (canvae?) for his office. They are so big, even James looks small next to them...

FP CREATIVE AT THE FRANKFURT MOTOR SHOW

The biggest motor show in Europe (if not the world...) is also one of our busiest events. In 2009 we produced literature, photography, websites and interactive CDs for bluechip manufacturers Bentley, Jaguar and Porsche.
Model: Louise Allen. Brochure: Bentley Mulsanne. Bag: her own...

MERRY CHRISTMAS FROM ALL AT FP CREATIVE!

Memorable Christmas cards are hardly two-a-penny, but we like to think ours leave a lasting impression... "Let's all dress up like Val Doonican," said our Creative Director Andrew Thomas. Somehow that brainwave morphed into a English '50s throwback!

Check out the card on our Flickr Photostream

SHOWCASING... THE UNICEF PUT IT RIGHT CAMPAIGN

We are very proud of our new brochure for UNICEF and their Put It Right campaign. "It's a truly important project created to raise awareness of the United Nations Convention on the Rights of the Child and it was a privilege to be involved," said FP Creative managing director Matthew Franey.

Check out the launch on our Flickr Photostream

PEDALO TO THE METAL

Some of our friends are certifiable. None more so than Mike Sayer and
Mark Byass from Bentley, who are raising £250,000 for charity by building a pedalo to cross the Atlantic. Yes, you did read that right. We're helping them out with some promotional materials. You can, too, at www.torpedalo.com

View their mid-Atlantic message on our Flickr Photostream

WHAT KIND OF FUELLA AM I?

Fuel The Economy is an innovative campaign aimed at promoting intelligent consumerism as a way to alleviate the recession. Our designs for the website and blog have clearly struck a chord with the world's fashionistas!

Check out the reaction at fashionfoiegras.com

FP CREATIVE GOES TO THE MOVIES!

Jaguar has lifted the embargo on its new supercar, the XKR Special Edition, and now that the wraps are off we can unveil the fact that we were commissioned to shoot the launch video and photos to promote the car.

They are obviously going down a storm, with the likes of leading automotive magazines Car and Autocar both running them as lead story on their websites. Watch the video and see behind the scenes photos here.

BENTLEY CONTINENTAL SUPERSPORTS

Our new media pack with interactive DVD is going down very well at the Geneva Motor Show. The photography looks superb and our digital team – led by multimedia director Chris Guy – has pulled out all the stops with a fully interactive DVD in ten languages.

See more photos here.

XJ LAUNCH EVENT MEDIA PACK

Fancy taking the new XJ for a spin around the streets of Paris? Well, become
a journalist, write about their cars and you might get an invite! We've just produced this cute info pack and notebook with an integrated USB stick.

Pictures and video will be uploaded onto the USB at the event for guests to take away with them. See more photos here.

THE LITTLE GREY BOOK...

Chairman Mao's was red but ours is grey. If you're interested in taking a
flick through our new brochure feel free to give our commercial director
James Moore a call or email him at james@fpcreative.com

SOMETHING IN THE AIR

Like pigs in the proverbial, our digital team are all a flutter at the moment as we've let them loose on the latest technology from Adobe for building bespoke desktop applications, Adobe Air. It's the software used to build clever apps
like the BBC's iPlayer and will give our clients a whole new connection with their customers. Stayed tuned for developments!

GANGSTA WRAP

Boys will be boys, especially when they've got a big, empty warehouse and some Bugsy Malone-era cars to play with. After the success of last year's heritage shoot and collectors' edition calendar, Jaguar Land Rover asked us
to shoot yet more cars from their museum. These included an SS Airline (pictured), a Mark 2 Jaguar and an original Range Rover.

START YOUR ENGINES

Some say that instead of a back seat there is a drinks cabinet containing 14 different types of custard and that it thinks 'credit-crunch' is a new kind of breakfast cereal. All we know is, it's the XKR GT2 and Jaguar's back at Le Mans for the first time in 20 years.

We've just produced the brochure and website for the race weekend.

TOP SHOTS, TOP GEAR

So there we were flicking through the pages of this month's Top Gear magazine when what should appear but two of our lovely shots of Jaguar's gorgeous E-Type Roadster. The Top Gear crew have just voted it one of the sexiest cars of all time and, clearly, thought our sexy shots were the perfect match. Thanks, boys...

EVOQUE-ATIVE SHOTS HIT THE MEDIA...

Big thanks this month go to the fine people of Range Rover for asking us to produce the world's very first images and video of their stunning new Evoque model. The new Range Rover was launched to a VIP crowd at Kensington Palace. See our pics and video from the launch on our Flickr stream.

APP-SOLUTELY BEAUTIFUL

Reaching your diamond anniversary deserves something special to celebrate it and we came up with the goods for Jaguar. Not just a gorgeous, full-colour 70-page book but also an Adobe Air desktop app and free Jaguar 75 iPhone app full of specially commissioned pictures of some of the most beautiful and exciting cars of all time. Check them out at www.jaguar75.com

ANT RAPPED!

All smiles from our favourite racing driver/Formula 1 commentator/computer games consultant Anthony Davidson when the wraps were lifted on his new website. A mix of news, social media feed, video library and good old Ant worship, the new site went live with the news that Anthony had just won the Fairfield Trophy at the 2010 Autosport Awards. A good week all round!
Check it out at www.anthonydavidson.com

E-TYPE 50TH ANNIVERSARY BOOK

To mark the 50th anniversary of the E-type, Jaguar have commissioned us to produce a 'Collector's Edition' hardback book charting the remarkable story of this revolutionary car. The 144-page volume will offer a combination of unseen archive material, newly commissioned photography and feature interviews with luminaries from the worlds of design, motorsport and motoring.
The book will be available in March 2011 and you can place your order here.